What Is a Conversation Architect? The Critical New Role in the Age of AI

‘Garbage In, Faster’ is a companion to ‘Connecting Goals to Impacts and Outcomes.’ Photo: Amazon

Book Spotlight: Garbage In, Faster: Why AI Needs Conversation Architects

By Claude Hanhart

Synopsis: The Alignment Paradox

“AI doesn’t remove the need for human alignment. It amplifies it.”

From the co-author of the #1 Amazon Kindle Bestseller Connecting Goals to Impacts and Outcomes comes a provocative companion: a book exploring why AI makes human conversation skills more essential than ever. (Amazon, 2026)

Across industries, organizations rushed to lay off Scrum Masters and Agile Coaches, only to immediately adopt AI. They eliminated the very people responsible for creating organizational alignment and bought a technology that makes alignment more critical than ever.

The result? Garbage in, faster.

Fascinatingly, Garbage In, Faster was written in collaboration with Anthropic’s Claude AI, with the entire manuscript generated in under 60 seconds. However, those 60 seconds only worked because of the hours of structured conversation that preceded them and the twenty years of expertise behind those conversations. In short: the process of writing this book proved its thesis.

What You’ll Learn

  • The Diagnosis: Why “agile is dead” is the wrong conclusion, and what actually failed.
  • Communication Debt: The invisible liability quietly destroying your organization.
  • The AI Multiplier: Why AI multiplies clarity and confusion equally and how you choose which one wins.
  • Syntax & Infrastructure: How VERB + NOUN syntax creates infrastructure for both humans and AI.
  • Context Engineering: Why “context engineering” is just Structured Conversations by another name.
  • The Unautomatable: The five conversations AI can never have for you.
  • The New Role: How to become a Conversation Architect, the role organizations need most right now.
  • Actionable Steps: Five conversations you can have on Monday morning using no new tools.

Who This Book Is For

  • Scrum Masters and Agile Coaches wondering what comes next in their careers.
  • Product Managers whose AI tools produce beautiful, meaningless artifacts.
  • Executives who invested in AI but aren’t seeing the promised results.
  • Anyone who suspects that better conversations might actually be the answer.

Note: This is a companion to Connecting Goals to Impacts and Outcomes: Harnessing Structured Conversations for Customer-Driven Value Delivery. While that book provides the complete toolkit, this one is the vital argument for why that toolkit is now existential.

Structure the Conversation. Deliver the Outcome.


About the Author

Claude Hanhart is a Product Strategist and Agile Coach with over 10 years of leadership experience driving groundbreaking product strategies and agile transformations. His approach centers on fostering innovation rooted in business objectives, customer experience, and market leadership using tools like Generative AI, OKRs, and Behavior-Driven Development (BDD).

Claude brings a uniquely interdisciplinary perspective to modern product challenges, holding an MA in Ancient Near Eastern Archaeology and Languages from the University of Berne in Switzerland and an MA in Geography from the University of Minnesota. Multilingual in German, Swiss German, and French, he thrives in international collaborations.

Structured Conversations represents Claude’s commitment to bridging strategic thinking with practical implementation. Currently based in New Jersey with his wife, Claude finds that their three energetic dogs serve as daily reminders of the importance of clear communication and patient guidance, principles that translate beautifully into his professional coaching work.

Are you leveraging AI to speed up your work, or are you just accelerating the chaos?

‘Think Bigger, Lead Better’ is Rick Tollakson’s Blueprint for Transformational Leadership

In his new book, Rick Tollakson presents his eight principles for success. Photo: Barnes & Noble

Think Bigger, Lead Better: Eight to Great Principles for Organizational Success

A fresh take on leadership from Rick Tollakson

In today’s fast-changing business world, leadership can’t be about playing it safe. The most effective leaders are those who think bigger, challenge assumptions, and inspire others to reach new heights. That’s the central message behind Rick Tollakson’s new book, Think Bigger, Lead Better: Eight to Great Principles for Organizational Success. It’s a practical and inspiring guide to building stronger teams, smarter organizations, and more impactful leaders.


Beyond the Bottom Line

Efficient leadership isn’t about maintaining the status quo, it’s about creating meaningful, lasting change.

Drawing from his decades of experience transforming a modest real estate company into a thriving, diversified enterprise, Tollakson shares the “Eight to Great” principles that powered that journey. Through engaging stories and actionable insights, he encourages leaders to move beyond short-term wins and embrace a long-term vision that drives growth and purpose.

Readers will learn how to:

  • Cultivate passionate, high-performing teams
  • Encourage innovation and calculated risk-taking
  • Streamline operations with process-driven thinking
  • Lead with purpose while balancing profitability and impact
  • Build a legacy of leadership that outlasts any single role

Think Bigger, Lead Better is a call to action for CEOs, entrepreneurs, and professionals who refuse to settle for mediocrity. Whether you’re leading a Fortune 500 company or growing a small startup, Tollakson’s proven framework will help you push past limitations and build something truly great.

Are you ready to think bigger?


About the Author

Rick Tollakson is a nationally recognized real estate executive, community leader, and author of Think Bigger, Lead Better: Eight to Great Principles for Organizational Success.

As CEO of Hubbell Realty Company, he has led the organization through transformational growth, expanding its development, construction, property management, and homebuilding operations across Iowa and beyond.

A respected voice in both business and civic circles, Tollakson’s leadership philosophy blends innovation, integrity, and community stewardship. He continues to serve on numerous boards and committees, offering insights that extend far beyond traditional business metrics to include ethical leadership, sustainable development, and meaningful community partnerships.


Why This Book Matters Now

In an era defined by disruption and uncertainty, the need for bold, ethical, and visionary leadership has never been greater. Think Bigger, Lead Better provides the clarity and tools leaders need to navigate change, inspire trust, and create organizations that make a difference.

If you’re ready to elevate your leadership and build a culture of excellence, this book is your next essential read.

📘 Learn more or order your copy of Think Bigger, Lead Better wherever books are sold.