‘Think Bigger, Lead Better’ is Rick Tollakson’s Blueprint for Transformational Leadership

In his new book, Rick Tollakson presents his eight principles for success. Photo: Barnes & Noble

Think Bigger, Lead Better: Eight to Great Principles for Organizational Success

A fresh take on leadership from Rick Tollakson

In today’s fast-changing business world, leadership can’t be about playing it safe. The most effective leaders are those who think bigger, challenge assumptions, and inspire others to reach new heights. That’s the central message behind Rick Tollakson’s new book, Think Bigger, Lead Better: Eight to Great Principles for Organizational Success. It’s a practical and inspiring guide to building stronger teams, smarter organizations, and more impactful leaders.


Beyond the Bottom Line

Efficient leadership isn’t about maintaining the status quo, it’s about creating meaningful, lasting change.

Drawing from his decades of experience transforming a modest real estate company into a thriving, diversified enterprise, Tollakson shares the “Eight to Great” principles that powered that journey. Through engaging stories and actionable insights, he encourages leaders to move beyond short-term wins and embrace a long-term vision that drives growth and purpose.

Readers will learn how to:

  • Cultivate passionate, high-performing teams
  • Encourage innovation and calculated risk-taking
  • Streamline operations with process-driven thinking
  • Lead with purpose while balancing profitability and impact
  • Build a legacy of leadership that outlasts any single role

Think Bigger, Lead Better is a call to action for CEOs, entrepreneurs, and professionals who refuse to settle for mediocrity. Whether you’re leading a Fortune 500 company or growing a small startup, Tollakson’s proven framework will help you push past limitations and build something truly great.

Are you ready to think bigger?


About the Author

Rick Tollakson is a nationally recognized real estate executive, community leader, and author of Think Bigger, Lead Better: Eight to Great Principles for Organizational Success.

As CEO of Hubbell Realty Company, he has led the organization through transformational growth, expanding its development, construction, property management, and homebuilding operations across Iowa and beyond.

A respected voice in both business and civic circles, Tollakson’s leadership philosophy blends innovation, integrity, and community stewardship. He continues to serve on numerous boards and committees, offering insights that extend far beyond traditional business metrics to include ethical leadership, sustainable development, and meaningful community partnerships.


Why This Book Matters Now

In an era defined by disruption and uncertainty, the need for bold, ethical, and visionary leadership has never been greater. Think Bigger, Lead Better provides the clarity and tools leaders need to navigate change, inspire trust, and create organizations that make a difference.

If you’re ready to elevate your leadership and build a culture of excellence, this book is your next essential read.

📘 Learn more or order your copy of Think Bigger, Lead Better wherever books are sold.


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