Category: Business News

La Panadería Brings Authentic Mexican Pastries to Stone Oak

La Panadería to Celebrate Stone Oak Grand Opening on December 17. Photo: La Panadería, used with permission.

San Antonio’s food scene continues to grow, and Stone Oak residents now have a new reason to celebrate. One of the city’s most beloved bakeries, La Panadería, is officially opening its newest, and largest, location in North San Antonio. Known for its authentic Mexican pastries, fresh-baked bread, and all-day café menu, the James Beard–nominated bakery is bringing its signature flavors and community-driven atmosphere to the Stone Oak area just in time for the holidays. (La Panadería, 2025)

La Panadería Opens Its Largest Location Yet in Stone Oak

La Panadería, beloved for its authentic Mexican pastries, tortas, and all-day café fare, is officially expanding once again in San Antonio.

The bakery will celebrate the grand opening of its newest Stone Oak location on Wednesday, December 17, inviting the public to join in a festive ribbon-cutting event filled with music, special guests, and community celebration.

Grand Opening Celebration Details

📍 Location: Stone Oak
📍 Address: 1011 N. Loop 1604 E., San Antonio, TX 78232

🗓 Wednesday, December 17, 2025
⏰ 11 a.m. – 2 p.m.

Event Highlights:

  • DJ and live festivities
  • UTSA Cheerleaders
  • Ribbon cutting at 11:30 a.m.
  • First look at the new space and La Panadería’s newest mascot

A Major Milestone for La Panadería

The Stone Oak opening marks La Panadería’s largest location to date, spanning an impressive 6,600 square feet and offering 100 dedicated parking spaces for guests.

This expansion represents:

  • 💼 100 new jobs created in San Antonio
  • 🏗 $3.5 million investment into the space
  • 📍 The fifth La Panadería location in the city

What’s on the Menu?

Guests can expect the same crowd-favorite offerings La Panadería is known for, including:

  • Authentic Mexican pastries
  • All-day breakfast and brunch
  • Lunch options
  • Customizable tortas and salads

To complement the food, the menu also features:

  • Coffee and fresh juices
  • Wine, cocktails, and beer

Regular Operating Hours

Monday – Friday: 7 a.m. – 8 p.m.
Saturday – Sunday: 7 a.m. – 6 p.m.

Meet Don Lino: La Panadería’s First-Ever Mascot

The Stone Oak opening also introduces Don Lino, La Panadería’s very first mascot.

Don Lino is a heartfelt tribute to the generations of bakers who inspired the Cáceres family’s craft. Named after a legendary baker from the brothers’ childhood stories in Mexico City, Don Lino represents the warmth, tradition, and artistry behind every loaf of bread.

With his signature mustache and dimpled smile, Don Lino embodies:

  • Early-morning dedication
  • The scent of fresh bread
  • The enduring spirit of La Panadería

The Don Lino story was written by Emiliano Cáceres Manzano, son of co-founder José Cáceres. Guests can meet Don Lino for the very first time during the Stone Oak grand opening.

Jose & David Caceres + Don Lino Photo: La Panadería

Holiday Seasonal Treats & Drinks

La Panadería is also celebrating the holiday season with two festive, limited-time offerings, available at all locations:

🎄 Seasonal Specials

Horchata Cold Foam Latte | $7.50
Smooth cold brew topped with house-made horchata cold foam, infused with vanilla and cinnamon, and finished with freshly grated nutmeg.

Abuelita Chocolate Tiramisu | $11.50
A cinnamon-kissed twist on the classic tiramisu, blending espresso and mascarpone with Kahlúa and rich Abuelita Chocolate.

🗓 Available now through New Year’s
📍 Limited in-store availability

Photos: La Panadería, used with permission.

Horchata Cold Foam Latte
Abuelita Chocolate Tiramisu

Discover This High-Demand Wholesale Mug Opportunity Inspired by Vinny the Pug

‘The Life and Times of Vinny the Bug’ inspired a coffee mug collection. Photo: Allen Kimble Jr, used with permission.

Discover a Unique Business Opportunity: The Story Behind Pugona Rock Coffee Mugs

Entrepreneurship holds a powerful appeal for aspiring business owners because it represents possibility, independence, and the chance to create something meaningful from the ground up. For many, the draw lies in the freedom to shape their own path, choosing what to build, how to operate, and which values will guide their work. For those exploring small business opportunities, entrepreneurship opens doors to creativity and financial independence.

Unlike traditional employment, entrepreneurship invites innovation and encourages people to bring their unique ideas to life without waiting for permission. The promise of owning one’s future, transforming passion, skill, and determination into a business that reflects personal values, makes it one of the most compelling business ideas for retailers and future founders.

Meet the Entrepreneur: Allen Yhorst Kimble Jr.

Allen Yhorst Kimble Jr., a native of New Orleans, Louisiana, grew up in the mid-1950s and later entered the United States Air Force. He served one year in Vietnam, eight years across Asia, and completed a total of 11 years of military service. During his time in Southeast Asia, he discovered photography, a hobby he continues to enjoy today and one that eventually influenced his creative work and inspirational entrepreneur story. (Allen Yhorst Kimble Jr., 2025)

In 2001, while living in Orlando, Florida, he adopted a small pug named Vinny. After relocating to Phoenix following the 9/11 attacks, Vinny quickly adapted to the Arizona desert, climbing boulders, exploring rugged landscapes, and inspiring Allen’s picture-story book, “The Life and Times of Vinny The Pug.” This lovable canine would later become the heart behind one of the most unique pet-themed gift brands online.

The Birth of a Business: Pugona Rock Coffee Mugs

A creative and successful entrepreneur, Allen operates a wholesale-only coffee mug web store specializing in dog-themed merchandise. Each design in the Pugona Rock Coffee Mug collection is inspired by the real-life adventures of Vinny the Pug, making them standout products for boutiques, gift shops, bloggers, and anyone seeking unique gift shop merchandise.

Allen doesn’t sell individual mugs. Instead, he partners with retailers interested in wholesale coffee mugs, offering an accessible and profitable reseller opportunity:

  • Minimum order: 12 mugs
  • Wholesale cost: $10 each
  • Typical retail price: $20 each

This margin makes the mug reselling business a strong option for online stores, pet boutiques, artisan markets, and those looking to expand their product sourcing for small businesses with high-demand, story-driven merchandise.

Courtesy photos, used with permission.

Interested in Becoming a Retail Partner?

If you or someone you know is a retail seller seeking bulk mug orders, wholesale mugs, or a fresh coffee mug business opportunity, you can enroll directly in Allen’s wholesale program. There is no cost or fee to join, and early participants receive valuable perks and support as they begin building their retail partnership with Pugona Rock Coffee Mugs.

Sponsored Post

December in San Antonio: Top Holiday Happenings You Won’t Want to Miss

Ring in the holidays in style at the Pearl. Photo: Pearl, used with permission.

🎄 Holiday Happenings in San Antonio: Your Guide to Seasonal Events

San Antonio is buzzing with holiday cheer and this month brings a full lineup of festive markets, family-friendly celebrations, concerts, and community traditions. Whether you’re looking to snap a photo with Santa, hunt for local gifts, or savor holiday flavors, here’s everything happening around St. Paul Square and Pearl.

🎅 December 12: Santa at the Square & Holiday Market (St. Paul Square)

St. Paul Square is welcoming Santa to San Antonio for a special holiday pop-up market featuring all-local vendors. With the district fully decorated for the season, it’s the perfect chance to sip hot cocoa, shop small, and grab a festive family photo with St. Nick. (St Paul Square, 2025)

Event Details

  • What: Holiday Market + Santa photos (presented by Juntos San Antonio)
  • Where: Parking lot in front of 1902 — 1174 E. Commerce Street
  • When: 5 p.m. – 9 p.m.
  • Admission: Free // All ages

🎶December 19: Beauty + Zen Haus Night Market + Elnuh at The Espee

Ring in the season with Beauty + Zen Haus’ Holiday Night Market, your destination for last-minute gifts, handcrafted goods, festive décor, and unique local finds. After browsing the market, stick around for indie-pop artist Elnuh, performing under the stars on The Espee’s outdoor plaza stage.

Event Details

  • Where: St. Paul Square Courtyard + The Espee — 1174 E. Commerce Street
  • When: Doors & music at 7 p.m.
  • Admission: Free // All ages

This Friday Night Live series is part of St. Paul Square’s vision to transform the historic district into one of San Antonio’s most vibrant hubs for entertainment, culture, food, and nightlife.

Photo: St Paul Square

🎁 Holiday Season at Pearl

The holiday spirit is in full swing at Pearl, with a packed calendar of family traditions, community events, and festive fun. (Pearl, 2025)

🌮 December 13: Pullman Market Tamale Festival (Debut!)

Pullman Market is launching its first-ever Tamale Festival, a new holiday tradition celebrating San Antonio’s beloved seasonal staple.

Event Details

  • When: Saturday, December 13 • 1 p.m. – 5 p.m.
  • Where: Pullman Market – Karnes Street
    221 Newell Ave, San Antonio, TX 78215
  • Admission: Free (RSVP requested on Eventbrite)

Enjoy tamales from local vendors plus specialty creations from the Pullman Market culinary team. Guests can eat on-site or purchase tamale packs to take home for holiday gatherings.

Family Fun & Festivities:

  • Activities from The DoSeum
  • Live DJ set by DJ Caliente
  • A Best Tamale Competition
  • Local makers + holiday bites

Vendor Lineup:

  • Carnita’s Spot
  • Southerleigh
  • Culinary Institute of America
  • Mezquite
  • Margarita’s Tamales
  • Tamale Addiction
  • Chamoy City Limits
  • Chi Chi Birds Hot Chicken
Photo: Pullman Market

🎅 Free Photos with Santa

Complimentary Santa photos are available every Wednesday, Friday, and Sunday through December 21.
Times and locations vary — check Pearl’s Events Calendar for the latest schedule.

🛍️ Holiday Night Markets

Discover artisan gifts, warm drinks, festive lights, and local makers.

  • Next Market: Wednesday, December 17

🎬 Festive Movie Mondays

Enjoy holiday classics every Monday in December (except December 29). Movies begin at sunset, arrive early and bring blankets!

Upcoming Screenings:

  • December 15: Elf
  • December 22: The Polar Express

🕍11th Annual Chanukah Celebration – December 16

Presented with YJSA (Young & Jewish San Antonio), this community celebration features live music, family activities, and a ceremonial menorah lighting.

The menorah will shine nightly December 16–24 near the Boiler House Shade Structure.

🎁 Hotel Emma Holiday Perks

Hotel Emma guests enjoy exclusive seasonal offerings including:

  • Custom Go Rio river cruises arranged through the concierge
  • Letters for Santa activities in the hotel library
  • Festive décor + rich hot chocolate

Your Guide to December’s Backyard Stage Lineup at Otto’s

This December, enjoy live performances with crisp drinks and good eats in the heart of a true Texan ice house. Photo: Otto’s Ice House

Live Music All Month at Otto’s Ice House on the San Antonio River

Otto’s Ice House, your relaxed, riverside watering hole at the Pearl, is rolling out a fresh lineup of artists for December, and the vibes couldn’t be better. All shows are free, all-ages, and held on the backyard stage beneath the shady trees along the San Antonio River. (Otto’s Ice House, 2025)

Throughout the month, guests can enjoy soulful rock, authentic Americana, and talented folk troubadours who bring a genuine Texas energy to every song. Each artist carries a distinctly local spirit that pairs perfectly with the easygoing charm of this iconic ice house.

While you soak in the music, grab an ice-cold drink and savor Otto’s favorites like the Cantina Queso, Hill Country Deluxe Smashburger, Otto’s Last Shot, and more. It’s a welcoming spot to “come as you are,” trade tallboys, and enjoy community, all in one of San Antonio’s most scenic settings.

🎵 December Live Music Schedule

Nyles Robakiewicz

Thursdays — December 4, 11 & 18
Show begins at 6 p.m.

Paul Eldridge

Friday — December 5
Saturday — December 13
Show begins at 6 p.m.

Steven Marcus

Sunday — December 7
Show begins at 2 p.m.

Friday — December 19
Saturday — December 20
Shows begin at 6 p.m.

JJ Villarreal

Friday — December 12
Show begins at 6 p.m.

Sundays — December 21 & 28
Shows begin at 2 p.m.

Eros Garcia

Sunday — December 14
Show begins at 6 p.m.

📍 Otto’s Ice House
111 Newell Ave
San Antonio, TX 78212

Holiday Magic Arrives at Pearl With New Ice-Skating Rink and Festival

Pearl launches a first-ever outdoor ice rink. Photo: Pearl, used with permission.

Pearl Unveils New Outdoor Ice-Skating Rink for the 2025–26 Holiday Season

SAN ANTONIO — Pearl is bringing even more magic to the holidays this year. The beloved destination announced that its anticipated mini golf experience will transform into a sparkling outdoor ice-skating rink for the 2025–26 season. (Pearl, 2025)

The rink opens Friday, November 28, 2025, and will welcome skaters through Sunday, January 4, 2026. Guests are invited to lace up their skates and enjoy a festive winter escape right in the heart of San Antonio. Make an evening of it by stopping by Pearl’s Holiday Tree Lighting Ceremony from 3:30 to 7 p.m. in Pearl Park, perfect before or after some time on the ice.

A Festive Setting in the Heart of Pearl

Located next to 1100 Springs Plaza, between Stable Hall and Ladino, the seasonal rink promises twinkling lights, holiday music, and joyful memories for all ages. Tickets will be available for purchase online.

A New Tradition Kicks Off With a New Festival

The debut of Pearl’s outdoor ice rink arrives just in time for another exciting first: the Taste of Pearl Festival, happening Saturday, November 29, from 3 to 8 p.m. This property-wide celebration invites visitors to explore live music, culinary experiences, art, shopping, and more.

Guests can skate beneath the lights, then wander through a festive hub featuring:

  • A live DJ
  • Special market vendors (to be announced)
  • Seasonal sips from Otto’s Ice House
  • Participation from beloved Pearl restaurants and shops

The Taste of Pearl Festival aims to deliver a vibrant day filled with discovery, flavor, and holiday spirit.

A Message from Pearl

“The holidays are a time for gathering and joy, and Pearl is honored to be part of those traditions. The addition of a new ice-skating rink offers a beautiful way for the community to come together, celebrate, and create lasting memories in the heart of San Antonio.”
— Mesha Millsap, CEO of Pearl

About Pearl

Pearl is a dynamic cultural hub in San Antonio, built around the historic former Pearl Brewery along the Museum Reach of the San Antonio River Walk. Known for its iconic plazas, chef-driven restaurants, independent shops, and lively entertainment, Pearl celebrates the creativity of the city’s chefs, artists, musicians, and makers.

The neighborhood’s architectural treasures—including the 1894 brewhouse and stable—house the MICHELIN Two-Key and AAA Five Diamond Hotel Emma, along with Stable Hall, a standout live-music venue. At the center of Pearl, Pullman Market features acclaimed culinary concepts, including two MICHELIN-starred restaurants.

Ring In the Season with the Best Holiday Celebrations in San Antonio This Weekend

Hotel Contessa is lighting up the season with a front-row parade watch party and its first-ever tree lighting on the River Terrace. Photo: Hotel Contessa, used with permission.

🎄 San Antonio Weekend Holiday Events Roundup

The holiday season is officially underway in San Antonio, and this weekend is packed with festive celebrations across the city. From tree lightings to river parades, here’s where to find the magic.

✨ Gunter Hotel Tree Lighting Ceremony

📅 Saturday, November 29 | ⏰ 2–3 p.m.
📍 205 East Houston Street, San Antonio, TX 78205

Kick off the holidays at the historic Gunter Hotel, where a dazzling 16-foot Christmas tree will take center stage in the lobby. Enjoy a special performance by the talented Kingwood High School carolers from Houston, and warm up with complimentary sweet treats and hot cocoa. It’s the perfect blend of cheer, music, and community spirit in the heart of downtown. (Gunter Hotel, 2025)

🎉 Ácenar HotMex & CoolBar: River Parade Viewing

📅 Friday, November 28
📍 146 E Houston St, San Antonio, TX 78205

Ácenar is elevating the River Walk tradition with front-row views of the 44th Annual Ford Holiday River Parade & Lighting Ceremony. (Ácenar HotMex & CoolBar, 2025)

Seating options include:

  • Riverside Seating – $28/person
    Up-close views with a dedicated server for cocktail orders.
  • Riverfront Patio Dining – $70 minimum per person
    A more elevated experience complete with Ácenar’s contemporary Mexican cuisine and crafted cocktails.

Reservations are required and seating is limited. To book, call (210) 222-2362.

🌟 Hotel Contessa: Parade Watch Party & First Annual Tree Lighting

📅 Friday, November 28 | ⏰ 5–7 p.m.
📍 306 W Market St, San Antonio, TX 78205

Hotel Contessa is lighting up the season with a front-row parade watch party and its first-ever tree lighting on the River Terrace. (Hotel Contessa, 2025)

Guests can enjoy:

  • Mariachis
  • Holiday DJ
  • Student musical ensemble
  • Photos with Santa
  • Wine tastings & cocoa
  • Holiday treats
  • Crafting station
  • Local vendors

Ticket Options:

  • General Seating – $50
  • Front-Row Seating – $65
  • Marriage Island VIP – $85 (includes upgraded seating, complimentary beverage & valet)

Tree lighting begins at 6:30 p.m., with the parade passing by shortly after 7 p.m.

🍸 Hotel Contessa: Ford Holiday VIP Terrace Party

📅Friday, November 28 | ⏰5:30–9 p.m.
Guests 21+ can upgrade their night with exclusive terrace access overlooking the River Walk.
$75 per ticket includes:

  • Two handcrafted cocktails
  • Chef-inspired appetizers
  • Live holiday DJ
  • Luxury crafting station
  • Express massages from the Spa at Hotel Contessa
  • Raffle entry for a 2026 one-night stay

Note: Limited parade views from the terrace; 15% off parade seating with code VIP.

🍽️ Ambler: VIP Parade Dining Experience

📅Friday, November 28 | ⏰5–9:30 p.m.
Ambler’s private dining experience includes prime parade views, a three-course dinner, valet parking, and premium drinks.

Pricing:

  • Table of Four – $600
  • Individual Tickets – $175

Kids menu available.

Whether you’re looking for a cozy tree lighting or an unforgettable River Walk parade experience, San Antonio is sparkling with ways to celebrate. Bundle up, grab some cocoa, and enjoy the start of the season! 🎅✨

Holiday Cheer Takes Center Stage with La Cantera’s Tree Lighting & Jingle Bell Roll

La Cantera Resort & Spa kicks off the holidays with annual tree lighting and roller skating rink. Photo: La Cantera Resort & Spa, used with permission.

Holiday Magic Arrives at La Cantera: Annual Tree Lighting & “Jingle Bell Roll” Grand Opening

On Friday, November 21, 2025, Signia by Hilton La Cantera Resort & Spa will kick off the holiday season in spectacular fashion with its beloved Annual Tree Lighting, followed immediately by the grand opening of “Jingle Bell Roll,” a retro-inspired, LED-lit roller-skating rink built right over the resort’s shimmering Topaz infinity pool. (La Cantera Resort & Spa, 2025)

A Holiday Tradition: Annual Tree Lighting

The Annual Tree Lighting celebration sets the tone for a festive season ahead. Guests can enjoy:

  • Meeting friendly reindeer
  • Cookie decorating
  • Warm, creamy hot chocolate
  • Live holiday music
  • Dancing beneath the glow of the sparkling holiday tree

It’s the perfect way for families and friends to welcome the season together.

Introducing: Jingle Bell Roll

The new Jingle Bell Roll invites guests to lace up their skates and glide into the holidays with a high-energy skating experience unlike anything else in San Antonio. The activation features:

  • Dazzling LED lights
  • Festive music
  • Seasonal treats
  • A vibrant, nostalgic roller-rink atmosphere

This limited-time experience is designed for guests of all ages, local families, resort visitors, and holiday-loving adventurers.

Throughout the season, skaters can also enjoy:

  • Themed skate nights
  • Family-friendly skate sessions
  • Photo ops with Santa Claus
  • Holiday treats and concessions
  • Custom group packages for corporate events, including private rink access, catering, and branded photo options

Holiday Cove: A Winter Retreat

For guests seeking a more elevated seasonal escape, the resort’s Holiday Cove transforms the Topaz cabanas into a warm winter oasis. Expect:

  • Cozy group seating
  • Festive holiday décor
  • Curated seasonal treats

Reservations are encouraged and available online.

December Themed Skate Nights

To make the season even more memorable, “Jingle Bell Roll” will offer unique themed evenings throughout December:

• Family Holiday Jams — Wednesdays (Nov. 26–Dec. 24)

Kid-friendly holiday music, festive character appearances, and fun PJ-themed sessions perfect for younger skaters and families.

• Date Night Roll — Thursdays (Nov. 27–Dec. 25)

A romantic evening under the stars, complete with ambient lighting, smooth tunes, and a cozy, elegant atmosphere.

• Adult Roller Skate — Saturday Nights (Nov. 22–Dec. 27)

Sophisticated lighting, curated playlists, and a relaxed social vibe create a perfect grown-up night out.

• Teen Roll — Sunday Evenings (Nov. 23–Dec. 28)

High energy, bold lighting, and Instagram-worthy photo ops for teens ready to roll with friends.

Skates are available to rent on-site.

Event Dates

  • Annual Tree Lighting: Friday, November 21, 2025 at 5:30 p.m.
  • Jingle Bell Roll: November 21 – December 28, 2025

Location

Signia by Hilton La Cantera Resort & Spa
Plaza San Saba & Topaz Pool
16641 La Cantera Parkway
San Antonio, TX 78256

Twang’s Pickle Gift Box Brings Big Flavor for National Pickle Day

Twang launches Pickle Gift Box for National Pickle Day, November 14. Photo: Twang, used with permission.

Celebrate National Pickle Day with Twang’s Ultimate Pickle Gift Box 🥒

Pickles are having a major moment. According to GrubHub, pickle orders surged 89% in 2023, and pickle-flavored products are popping up everywhere, from Flamin’ Hot® Dill Pickle Cheetos to Jimmy John’s Picklewich. Whether you’re a long-time pickle enthusiast or a recent convert to the briny craze, there’s no denying that America is deep in its dill era. (Twang, 2025)

Pickles and Twang: A Perfect Pair

For Twang, the San Antonio–based salts and seasonings company, pickles aren’t just a passing trend, they’re part of their flavor DNA. Known for bold blends that bring zest to any snack or drink, Twang has long celebrated the tangy, salty joy that pickles bring.

Introducing the Pickle Gift Box

In honor of National Pickle Day (November 14), Twang is launching the Pickle Gift Box, a limited-edition collection packed with pickle-inspired goodies:

  • 🥒 1 Clear Green Fanny Pack
  • 🐶 1 Pickle Dog Keychain
  • ✨ 1 Twang Glitter Sticker
  • 🍸 1 Pickle Drink Rimmer
  • 🧂 1 Pickle Fiesta-Sized Flavored Salt Jar
  • 🌶️ 1 Hot Pickle Snack-Sized Flavored Salt Shaker
  • 🍺 1 Pickle Beer Salt Bottle
  • 🍈 1 Cucumber Chile Lime Beer Salt Bottle

Retailing for $50.00, the gift box is the ultimate treat for anyone who loves all things tangy, crunchy, and crave-worthy.

A Dill-Lightful Deal

From November 1–14, Twang is offering 10% off all pickle products, including the Pickle Gift Box. Use code PICKLEDAY at checkout to claim your discount. (One-time purchases only; offer can’t be combined with other discounts.)

So whether you’re seasoning your snacks, rimming your cocktail glass, or just living your best pickle-loving life, Twang’s got your flavor fix this National Pickle Day.

Veterans Day Specials from Chef Nicola Blaque and H-E-B

On Tuesday November 11, H-E-B will distribute gift bags to veterans inside their stores. Photo: H-E-B, used with permission.

Honoring Veterans Day with Chef Nicola Blaque and H-E-B

Every year on November 11, we pause to honor Veterans Day, a time to recognize the brave men and women who have served in the United States Armed Forces. This day reminds us that freedom comes at a cost, and it’s an opportunity to express gratitude to those who have sacrificed to protect it. From community parades to acts of service and remembrance, Veterans Day is about acknowledging courage, resilience, and dedication that continue to inspire generations.

This year, in celebration of Veterans Day on Tuesday, November 11, 2025, James Beard-nominated chef and U.S. Army veteran Nicola Blaque invites veterans and community members to come together over good food and shared appreciation. (The Jerk Shack/Freight Fried Chicken, 2025)

Celebrate with Chef Nicola Blaque

At her award-winning San Antonio restaurants, The Jerk Shack and Freight Fried Chicken, Chef Blaque is offering a special way to honor veterans, with a comforting fried chicken plate for just $10.

The Jerk Shack will feature its island-style fried chicken paired with bold Caribbean sides like pineapple slaw and masala fries.

Freight Fried Chicken will serve its signature boneless fried chicken plate, highlighting classic Southern flavors with sides such as mac ’n cheese, seasoned fries, and fried corn.

📍 The Jerk Shack
10234 TX-151, Suite 103, San Antonio, TX 78251
🕚 11 a.m. – 8 p.m. on Tuesday, November 11, 2025

📍 Freight Fried Chicken
312 Pearl Pkwy, Building 6, San Antonio, TX 78215
🕙 10 a.m. – 9 p.m. on Tuesday, November 11, 2025

About Chef Nicola Blaque

Lattoia Nicola Massey, known professionally as Chef Nicola Blaque, is a proud veteran, chef, and restaurateur based in San Antonio, Texas. Her Jamaican-inspired restaurant, The Jerk Shack, quickly became a local favorite after opening in 2018, earning a Bib Gourmand designation from the Michelin Guide in 2024.

In early 2024, she expanded her culinary footprint with Freight Fried Chicken, located in the Pearl district, a restaurant that pays homage to the formerly enslaved women who sold fried chicken in post-Civil War Virginia to support themselves and their families.

H-E-B’s Ongoing Commitment to Veterans

On Veterans Day and every day, H-E-B Partners across Texas honor the sacrifices of our nation’s veterans and their families through Operation Appreciation, a companywide initiative launched in 2013. (H-E-B, 2025)

This year, H-E-B stores across the state will distribute gift bags filled with H-E-B brand items and notes of gratitude to veterans both in stores and at local nonprofits such as VFW and American Legion posts.

Through Operation Appreciation, H-E-B has contributed over $17 million to military-based nonprofits in Texas, supported employment for more than 30,000 veterans and military spouses, and even provided mortgage-free homes to severely wounded veterans.

Customers can also give back by purchasing items from the Café Ole by H-E-B Commemorative Collection, with $0.35 from every purchase donated to military nonprofits across Texas.

A Shared Moment of Gratitude

Veterans Day is more than a holiday, it’s a moment to come together as a community to say thank you. Whether through a warm meal, a handwritten note, or a simple act of kindness, every gesture helps honor those who’ve served.

This Veterans Day, celebrate courage, community, and connection, one plate at a time.

Photo: Ann Compositions, used with permission.

Día de los Muertos Events You Won’t Want to Miss

Pearl ofrenda. Photo: Pearl, used with permission.

Where to Celebrate Día de los Muertos in San Antonio: A Guide to New and Expanded Events

From art-filled altars to soulful dinners, the city honors life, love, and remembrance.

San Antonio is a city that remembers, a place where history, heart, and heritage intertwine beautifully during Día de los Muertos. In 2025, the celebration grows even more vibrant, with expanded events at Pearl, Pullman Market, and Clementine. Whether you’re drawn by the music, the food, or the cultural traditions, these celebrations offer a meaningful way to honor loved ones and embrace the spirit of community.

Día de los Muertos at Pearl

Dates: Saturday, November 1 & Sunday, November 2
Location: Pearl Park

Pearl once again comes alive with color, music, and memory as it hosts its annual Día de los Muertos festivities, now a two-day celebration.

Highlights include:

  • Large-scale, artist-curated ofrendas across the Pearl campus
  • Live performances by Grupo Volcan (Sunday)
  • Children’s art activities hosted by the Consulado de México
  • A communal procession through Pearl on Sunday evening at 7:15 p.m.
  • Roaming entertainers, art installations, and food inspired by Mexican traditions
  • A Catrin & Catrina Contest featuring a partnership with i la Catrina, showcasing seven live fashion Catrinas that tell the story and evolution of La Catrina through the ages

Special Experiences:

Mark your calendars and experience a vibrant celebration of culture, creativity, and community remembrance at Pearl.

Pullman Market: A Four-Day Celebration

Dates: October 23 – November 2
Location: Pullman Market

Pullman Market honors Día de los Muertos with a lively four-day celebration featuring ofrendas, costume contests, live DJ sets, and family-friendly fun at Mezquite.

Event Highlights:

  • Ofrenda Live (Oct. 23–Nov. 2): The Pullman Market altar honors San Antonio’s farmers and market pioneers, adorned with fresh produce, baked goods, and a Texas beer as an offering of remembrance.
  • Muertos Mariachi (Oct. 30, 5–7 p.m.): Enjoy live mariachi performances by the market’s ofrenda, blending music and memory in a community gathering.
  • Muertos at Mezquite (Nov. 1–2): A two-day celebration of music, color, and community featuring food, fun, and festive beats for the whole family.

Halloween Offerings at Pullman Market

  • Mezquite Halloween Pachanga – Friday, October 31, 6:30 p.m. to midnight
    Celebrate with food, music, and costume contests for both kids and adults.
  • Trick-or-Treating – All day across the market
  • Late-Night DJ – Until midnight in the Mezcaleria

Clementine’s Día de los Muertos Dinner

Date: Sunday, November 2 | 4 p.m.–8 p.m.
Location: Clementine, Castle Hills

Clementine, the beloved Castle Hills restaurant, is hosting its annual Día de los Muertos dinner in collaboration with 2M Smokehouse and Baked.

Chefs John and Elise Russ, Esaul Ramos Jr., and Grecia Ramos join forces for a one-night-only six-course prix-fixe menu, a heartfelt celebration of remembrance, flavor, and community.

Evening Highlights:

  • Mariachi performances and a stunning community ofrenda on the patio
  • Guests can write love affirmations for departed loved ones and place them on the ofrenda
  • Interactive beverage tasting stations featuring a curated selection of wines

To close the evening, Elise and Grecia will present Día de los Muertos-inspired desserts, including creative takes on pan de muerto, calabaza treats, mini sundaes, and sweet mignardises.

Reservations:

  • $135 per person (excluding tax and gratuity)
  • Optional wine pairing: $65
  • Book via OpenTable

Clementine’s annual dinner is a beautiful tribute to loved ones, where food, music, and shared memories bring the community together in true Día de los Muertos spirit.

Celebrate, Remember, and Reconnect

From Pearl’s grand installations to intimate culinary experiences at Clementine, San Antonio offers countless ways to celebrate life and honor those who came before us. This Día de los Muertos season, immerse yourself in the city’s rich blend of culture, remembrance, and community spirit.