Tag: ChatGPT

‘The Focused AI Captain’: A Leader’s Guide to Successful AI Transformation

‘The Focused AI Captain’ by FocusFirst founder René Esteban. Photo: Amazon

Book Spotlight: The Focused AI Captain

How to Navigate the Storm, Empower Your Crew, and Deliver Real Value

By René Esteban

Master the Art of Leading AI Transformations for Lasting Business Success

Only 5% of enterprise AI initiatives succeed. Are you ready to be among the elite few who truly transform their organizations?

In today’s rapidly evolving digital landscape, businesses face a common enemy—AI initiatives that fail to deliver real impact. Millions are spent on pilots that never scale. But the true obstacle isn’t the technology itself; it’s how organizations are structured, aligned, and led. (Amazon, 2026)

In The Focused AI Captain, René Esteban, CEO of FocusFirst, reveals why most AI transformations stall and what leaders must do differently to succeed. Grounded in real-world enterprise experience, this book provides a clear, practical roadmap to turn AI ambition into measurable business results.

What You Will Learn

Inside, you will discover how to:

  • Master the 10-20-70 Rule: Allocate resources effectively and maximize AI ROI.
  • Apply the 3D Framework: Learn to Diagnose challenges, set Direction, and Deliver results.
  • Bridge the Trust Gap: Turn employee skepticism into active AI adoption.
  • Move Beyond Pilots: Confidently scale your AI initiatives across the entire organization.

Who is this book for? This book is written for CEOs, executives, and decision-makers who refuse to let their organizations fall behind in the AI revolution. Whether you’re leading a large-scale transformation or preparing your team for the next wave of AI adoption, you’ll gain practical frameworks, leadership insights, and execution tools you can apply immediately.

Get your copy now and start leading your organization to AI-driven success.

About the Author

René Esteban brings unwavering passion to making big goals tangible and inspiring people to achieve them.

As the Founder and CEO of FocusFirst, a Keynote Speaker, and a Senior Advisor to top executives, he has made it his mission to accelerate transformations in organizations. He firmly believes that complex change succeeds best through a clear focus on a single goal, excellent communication, and the active involvement of all stakeholders.

René began his career at Merck, where in his mid-20s he led the global build-out of the e-commerce division, today a billion-dollar business. This experience taught him that successful transformations depend not only on the right strategies, but critically on early and open communication with key stakeholders. His insights led to the development of the award-winning PEAK Method, through which FocusFirst has already guided more than 250 transformations.

René is a passionate entrepreneur with several companies alongside FocusFirst. He cherishes inspiring moments of exchange over Italian wine and loves traveling the world with his family – especially to Italy.

‘CRAFT Thinking’: The Practical Playbook for Everyday AI Work

‘CRAFT Thinking’ is the new book by Philip Topham. Photo: Barnes & Noble

Book Spotlight: CRAFT Thinking: A Playbook for Clear Thinking and Better Decisions with AI

By Philip Topham

Get clearer thinking and better decisions with AI without becoming a prompt engineer.

CRAFT Thinking gives you a simple, five-step method that sharpens how you think, improves the questions you ask, and helps you get consistently better results from any artificial intelligence tool. It’s practical, repeatable, and built for everyday work, not technical experts. (Barnes & Noble, 2026)

The CRAFT Chain Reaction:

  • When your thinking improves, your prompts improve.
  • When your prompts improve, your decisions improve.

Whether you lead a company, manage a team, or simply want to do better work with AI, this playbook gives you the structure to turn uncertainty into clarity and AI conversations into meaningful insight.

The Bottom Line: > AI won’t make your work smarter. Clear thinking will, and CRAFT shows you how.

Get your copy today!

About the Author

Philip Topham

Strategic AI Advisor, Speaker, & Creator of the CRAFT Thinking™ Method

Philip Topham is a strategic AI advisor, speaker, and creator of the CRAFT Thinking™ method, a framework designed to bring clarity, intentionality, and better decision-making into the AI era.

With a career spanning corporate leadership, startup ventures, and board advisory, Philip combines the rigor of an engineer with the insight of a relationship-focused strategist. He’s earned two U.S. patents, contributed to peer-reviewed research, and worked across industries from health tech to clean tech to biotech. What sets him apart is not just his technical depth, it’s his shift toward human-centered leadership.

After stepping away to be a stay-at-home dad, Philip returned with a deeper understanding of what it means to lead with care and purpose. He brings that mindset into his work today, helping leaders think with AI, not just use it, so their organizations can grow wisely, inclusively, and sustainably.

Philip serves as co-chair of the National AI Special Interest Group for the Private Directors Association, and publishes regularly at SavionAI: The Shift.

“AI should serve all of humanity—not just the elite. And it’s our shared responsibility to build companies and institutions worthy of that promise.”

AI Made Simple: The Beginner’s Guide to Reclaiming Your Time

‘AI for Boomers’ is a straightforward and helpful guide to AI for beginners. Photo: Amazon

Book Spotlight: AI for Boomers

By Andrew Robbins & Noah Kruthaupt

Think AI is Rocket Science? Think Again.

What if we told you AI is completely non-technical and the easiest tool available to improve your quality of life?

If you aren’t comfortable with technology, or you think artificial intelligence sounds like a daunting math problem, consider this your simple, stress-free roadmap. Written by the younger generation for those who want to reclaim their time, this guide teaches you how to use a powerful tool you simply type or talk to. (Amazon, 2026)

No jargon. No homework. Just a basic method to make AI your personal assistant, giving you more understanding of and control over your:

  • Home Life
  • Health
  • Wealth
  • Security
  • Independence

You haven’t missed the memo; the instructions up until now have just been completely missing or buried in confusing tech-speak. You are sharp and capable, but you’re likely tired of wasting time on monotonous tasks and complicated technology.

Real Solutions Are Simple

AI isn’t just for tech companies. Here is how it can solve everyday headaches right now:

  • Instantly Cut Through Confusion: Turn any complicated bill, medical form, or long legal letter into one simple next step.
  • Protect Your Money & Safety: Learn to spot fake voices, images, and sophisticated scams before they ever reach your wallet.
  • Master Your Wellness: Take pictures of pill bottles for a clean medication list, or turn vague symptoms into clear questions for your doctor.
  • Communicate with Confidence: Get help drafting firm but respectful emails, or translate slang from younger family members.

The Promise: Authors Andrew Robbins and Noah Kruthaupt are part of the generation that built these tools. Their promise to you is simple: If you can type or talk, you can use AI to reclaim your time, protect your money, and secure your independence.

Inside the Book, You Will Instantly Learn:

  • The “Calculator for Words” Secret: Use AI as your personal calculator for words, guaranteed to clarify any messy or confusing information.
  • The 92:8 Principle for Time: Learn the simple rule for delegating 92% of your necessary-but-draining tasks to AI.
  • The HAT Method for Talking to “The Robot”: A simple, three-step method for structuring your requests that forces the AI to give you the best answers.
  • The #1 Defensive Habit: Proactively use AI to spot advanced scams, transforming your phone and inbox into a safe, reliable defense system.
  • The Curious Growth Strategy: Use AI as your cognitive coach to instantly summarize books, test your knowledge, and plan your personal growth.

“But Is This a Complicated Tech Book?”

We understand that feeling. This book assumes absolutely zero tech background and is made purely for your self-growth:

  • 🛑 You Can’t Break It: You are learning a compounding skill, the only result of a “mistake” is just getting a better answer next time.
  • 💻 No Coding Required: If you can send a text or write a note, you have all the skill needed. This guide focuses only on the three essential skills to get the biggest return.
  • ⏳ Low Time Commitment: This guide is organized for quick, practical wins, not deep technical theory.

Live Life on Your Own Terms

This book simply gives you an easy-to-use tool to thrive in the modern world. You’ve earned your independence, don’t waste it on busy work. It’s time to let a machine handle the boring, draining tasks so you can stay in the driver’s seat.

Secure your copy today and rest easier with a new tool that keeps you capable, connected, and independent.

Meet the Authors

Noah Kruthaupt

Noah is a student business owner, founder, and AI professional focused on helping people understand and apply artificial intelligence in practical, real-world ways. While studying business and entrepreneurship, Noah began working directly with organizations, educators, and everyday adults who were being asked to use AI without ever being taught how to think about it. He saw the same pattern repeatedly: powerful tools, unclear guidance, and growing confusion, especially among experienced professionals and leaders who didn’t grow up with this technology.

Andrew (Andy) Robbins

Andy is a founder and AI professional who specializes in building practical, custom artificial intelligence solutions for real-world use. With a background in technology and systems development, Andy works at the intersection of AI capability and business operations. His focus is on designing solutions that help organizations use AI responsibly, efficiently, and in ways that fit their existing workflows without unnecessary complexity or disruption.

The Step-by-Step Guide to Implementing AI at Work (2026 Edition)

‘AI At Work’ is the new book on AI for nontechnical professionals by Kate Marshall. Photo: Amazon

New Book Spotlight: AI At Work by Kate Marshall

Stop wondering where to start with AI and start using it.

We all know AI is changing the professional landscape, but without a clear entry point, it’s easy to feel like you’re falling behind. AI at Work: A Step-By-Step Foundational Guide For Implementing AI eliminates the overwhelm by providing a proven, structured process to integrate generative AI into your daily routine. (Amazon, 2026)

This isn’t a collection of random tips or high-level theory; it is a practical roadmap designed to move you from initial setup to full workflow automation.

📘 Overview: AI Literacy Made Practical

Written specifically for non-technical professionals, this guide walks you through a system for bringing generative AI into your daily workflow. The best part? No technical background is needed. Each section is designed to be implemented in under 30 minutes, featuring:

  • Copy-paste-ready prompts
  • Actionable checklists
  • Step-by-step instructions
  • QR codes linking to updated digital resources and FAQs

🚀 What You Will Learn

This book covers the full spectrum of modern AI implementation, including how to:

  • Choose Your Tool: Compare ChatGPT, Claude, Gemini, Copilot, and Grok to find the best fit for your specific needs.
  • Master Prompting: Set up custom instructions and engineering techniques to get useful results on your first try.
  • Automate the Mundane: Triage emails, generate meeting notes, and handle repetitive tasks to save hours every week.
  • Build Reusable Workflows: Create SOPs, templates, and AI workflows for documents and presentations.
  • No-Code Automation: Use Zapier, Make, and Power Automate to build business systems without writing a single line of code.
  • Stay Secure: Navigate data classification, enterprise plans, and “Shadow AI” to ensure you’re using these tools safely.

👤 Is This Book For You?

AI at Work meets you where you are, whether you are an individual contributor, a manager, or an executive. This book is for you if:

  • You are drowning in repetitive work and ready to reclaim your time.
  • You want productivity tools that fit into your actual routine, not another app collecting dust.
  • You are done with the hype and want a beginner-friendly, structured system.
  • You want real outcomes: time saved, better workflows, and professional growth.

Note: The 2026 Edition is updated quarterly via QR codes to ensure you stay current with the rapid evolution of tools like ChatGPT, Claude, and Gemini.

About the Author

Kate Marshall helps professionals implement AI safely and effectively, drawing on over 20 years of experience in cybersecurity training, project management, and courseware development.

She is the founder of TheGrai, a consultancy focused on AI adoption, training, and governance. Kate works with executives, HR leaders, and small teams who know AI matters but don’t have time for endless experimentation.

‘AI and I’: A Blueprint for Human Leadership in the Age of Artificial Intelligence

AI and I is the new book by Eduardo M. Arroyo. Photo: Amazon

📘 New Book Spotlight

AI and I: Merging the Horizon of Human Ingenuity and Artificial Intelligence

by Eduardo M. Arroyo

When intelligence becomes abundant, the human mind becomes the point of differentiation. (Amazon, 2026)

Are you using AI—or is AI using you?

We are standing at the edge of the greatest technological shift since the steam engine. The cost of intelligence – writing, coding, reasoning – has dropped to near zero. For many, this is terrifying. If the machine can do the work, what is left for us?

In AI and I, systems engineer and strategic consultant Eduardo M. Arroyo offers a provocative answer:

Everything.

This is not a technical manual for prompt engineering. It is a manifesto for human sovereignty.

A guide for leaders, creatives, and professionals who refuse to be replaced by an algorithm and instead choose to become the Architects of the new era.

Move Beyond the “Oracle Trap”

Too many users treat AI like a magic 8-ball, asking it for answers and outsourcing their judgment. The result? Intellectual atrophy.

Arroyo introduces Co-Engineering: a method where you stop leaning back (abdicating thought) and start leaning on, using AI as a cognitive exoskeleton, not a crutch.

What’s Inside the Book

  • The FIRRST Mindset
    A battle-tested framework—Foresight, Innovation, Reasonable Resilience, Strategy, and Teamwork, designed to navigate the VUCA world without burning out.
  • The “Decision Engine” vs. the Chatbot
    How to stop treating AI as a conversation partner and start treating it as a high-velocity motor for your intent.
  • The Copyright Victory (Case Study TX 9-455-371)
    The true story of how Arroyo secured a copyright registration for an AI-assisted work using the “Limitation of Claim” strategy, proving that you own the structure, even if the machine lays the bricks.
  • The Neurobiology of Flow
    How to use AI to bypass low-value struggle and trigger high-performance states where creativity and productivity soar.
  • The Ecosystem of 2026
    Why the future isn’t just about chatbots but about managing a digital workforce of Agents, Sensors, and Robots.

The Evolution of the “I”

Arroyo argues that we are witnessing the birth of Homo Sapiens Technologicus.

By engaging in High-Value Struggle with these systems, we aren’t just getting faster, we are expanding our cognitive capacity.

The machine has data, but it lacks scars.
It has speed, but it lacks context.
It has intelligence, but it lacks Intent.

That remains yours.

A Blueprint for the Next Decade

AI and I is your roadmap for what comes next.

Stop worrying about the robot taking your job.
Start building the future where you lead the robot.

AI does not define who you are.
It reveals it.

About the Author

Eduardo M. Arroyo is a trailblazing strategist, consultant, and innovator in strategic planning and execution. His extensive professional background provides a rigorous foundation for the methodologies and principles explored in AI and I.

Arroyo’s academic journey reflects excellence and discipline. He earned a Bachelor’s degree in Engineering Management, with a minor in Industrial Psychology, followed by a Master of Business Administration in Strategic Planning—completed within four calendar years—at Rensselaer Polytechnic Institute in Troy, New York.

Inside The Means of Prediction and Why the Future of AI Depends on Who Owns It

The Means of Prediction by Maximilian Kasy explains how power, not technology, will define life with AI. Photo: The University of Chicago Press

Book Spotlight: The Means of Prediction by Maximilian Kasy

Publication Date: November 4, 2025
Publisher: University of Chicago Press

“An eye-opening examination of how power—not technology—will define life with AI.”

Artificial intelligence is everywhere. It filters what we see online, screens us in job interviews, and even factors into decisions about justice and warfare. Its presence has become so vast that many people feel resigned to its rule, believing AI is simply our collective destiny. (The University of Chicago Press, 2025)

In The Means of Prediction: How AI Really Works (and Who Benefits), economist Maximilian Kasy challenges that narrative. He argues that AI is not an inevitable or uncontrollable force, it’s a human creation, shaped by the choices and interests of those who own and operate it.

Kasy makes a bold claim: AI isn’t especially mysterious or complex. What makes it powerful and dangerous is who gets to control it. The “means of prediction,” as he calls them, consist of the essential ingredients of AI: data, computing power, expertise, and energy. These are the levers through which ownership and influence are exercised.

Inside the Book

Some of the chapters include:

  • The Story of Humans Versus Machines
  • What is Artificial Intelligence?
  • The Means of Prediction
  • Automation
  • The Ancient Questions Behind AI

Across these chapters, Kasy offers both a primer on how AI really works and a powerful critique of how it’s governed. He cuts through the noise of technical debates to ask the fundamental question:

Who controls AI’s objectives and how is that control maintained?

A Call for Democratic Control

Rather than treating AI as an unstoppable technological wave, Kasy invites readers to see it as a political and social choice. In a world already shaped by inequality, he argues that AI will deepen existing divides unless it’s placed under public and democratic control.

His framework is analytical and visionary, a blend of economics, ethics, and practical insight into how society might reclaim agency over one of the most consequential technologies of our time.

About the Author

Maximilian Kasy is a professor of economics at the University of Oxford and previously taught at Harvard University. His research explores machine learning and the social impact of AI, focusing on how technology intersects with power, equity, and governance.

The Price of Belonging: Exploring Selfhood in the Digital Age

‘Searches: Selfhood in the Digital Age’ is the new book by Vauhini Vara. Photo: Barnes & Noble

Books that explore the human condition in the digital age offer profound insight into how technology reshapes identity, connection, and meaning. Some examine AI’s emotional entanglement with humans, blurring the lines between empathy and programming, while others critique our obsession with surveillance and digital transparency. These narratives question what it means to be human when algorithms influence choices, relationships, and self-worth. As artificial intelligence grows more integrated into daily life, literature becomes a crucial mirror, reflecting both our fears and hopes for the future.

New this month, from the author of “The Immortal King Rao,”finalist for the Pulitzer Prize, is “Searches: Selfhood in the Digital Age,” a personal exploration of how technology companies have both fulfilled and exploited the human desire for understanding and connection. (Penguin Random House, 2025)

“Searches: Selfhood in the Digital Age” by Vauhini Vara

When it was released to the public in November 2022, ChatGPT awakened the world to a secretive project: teaching AI-powered machines to write. Its creators had a sweeping ambition—to build machines that could not only communicate, but could do all kinds of other activities, better than humans ever could. But was this goal actually achievable? And if reached, would it lead to our liberation or our subjugation?

Vauhini Vara, an award-winning tech journalist and editor, had long been grappling with these questions. In 2021, she asked a predecessor of ChatGPT to write about her sister’s death, resulting in an essay that was both more moving and more disturbing than she could have imagined. It quickly went viral.

The experience, revealing both the power and the danger of corporate-owned technologies, forced Vara to interrogate how these technologies have influenced her understanding of her self and the world around her, from discovering online chat rooms as a preteen, to using social media as the Wall Street Journal’s first Facebook reporter, to asking ChatGPT for writing advice—while compelling her to add to the trove of human-created material exploited for corporations’ financial gain.

Interspersed throughout this investigation are her own Google searches, Amazon reviews, and the other raw material of internet life—including the viral AI experiment that started it all. “Searches” illuminates how technological capitalism is both shaping and exploiting human existence, while proposing that by harnessing the collective creativity that makes humans unique, we might imagine a freer, more empowered relationship with our machines and, ultimately, with one another.

Vauhini Vara has been a reporter and editor for The Atlantic, The New Yorker, and the New York Times Magazine, and is the prize-winning author of “The Immortal King Rao” and“This is Salvaged.”

“Vara humanizes the influence of technology in highly personal terms [and] projects what the future holds as tech oligarchs gain political influence. . . . Provocative, challenging, and concerning, Vara’s clever, eye-opening approach brings home the often uneasy confluence of individual desire, social benefits, and corporate ambition.”—Booklist, starred review

“Tragic, funny, and relatable[, SEARCHES] is by turns absurd and insightful, engaging with the ethics of algorithms, surveillance, and privacy in a meaningful way. . . . A must read.” —Library Journal, starred review

“Readers will be profoundly moved by this remarkable meditation.”—Publishers Weekly, starred review