Shake Shack teams up with Trolls on holiday shakes menu

Shake Shack teams up with DreamWorks Animation’s Trolls Band Together to launch Trolls-themed trio of holiday shakes. Photo: Shake Shack, used with permission.

To celebrate the release of DreamWorks Animation’s new feature film Trolls Band Together on November 17, Shake Shack is teaming up with this new chapter in the blockbuster musical Trolls franchise to offer a limited-time shakes menu for fans across the U.S. The trio of shakes is inspired by the leading characters in the film – Poppy, Branch and new character Viva – as well as traditional holiday flavors that we know and love. The new menu items are accompanied by Trolls-themed holiday packaging including a takeout bag, cup and tray liner, and are now available at Shake Shack locations nationwide (stadiums and airports not included). (Shake Shack, 2023)

The trio of Trolls-themed shakes include:

  • Poppy’s Sugar Cookie Shake: Hand-spun sugar cookie frozen custard, mixed with cookie dough pop candy, topped with whipped cream and cotton candy. Starts at $7.49
  • Branch’s Chocolate Peppermint Shake: Hand-spun vanilla and chocolate frozen custard, mixed with mint fudge, topped with whipped cream and mint candy crunch. Starts at $7.29
  • Viva’s Cinnamon Roll Shake: Hand-spun cinnamon roll frozen custard, swirled with gold frosting, topped with whipped cream and gold confetti. Starts at $7.29

“We’re excited to partner with Universal Pictures and DreamWorks Animation to bring the world of Trolls from the big screen to life in our Shacks,” said Jay Livingston, Chief Marketing Officer at Shake Shack. “It was so much fun taking inspiration from these colorful, beloved characters to create a trio of shakes and can’t wait for our guests to get a taste of Trolls magic this holiday season, sparkles included.”

Shack fans in Los Angeles will also be able to enjoy a Trolls-themed experience at the West Hollywood Shack at 8520 Santa Monica Blvd., complete with larger-than-life Trolls characters on the Shack’s roof, giveaways and an interactive musical experience with music from the new feature film.

This partnership is building on the success of Shake Shack’s collaboration with Nintendo and Illumination for The Super Mario Bros. Movie which was released in 2023. Brand partnerships is an area where Shake Shack is increasing its marketing focus in the years to come, especially as it expands its footprint across the U.S. and around the world.

Shake Shack serves elevated versions of American classics using only the best ingredients. It is known for its delicious made-to-order Angus beef burgers, crispy chicken, hand-spun milkshakes, house-made lemonades, beer, wine, and more. With its high-quality food at a great value, warm hospitality, and a commitment to crafting uplifting experiences, Shake Shack quickly became a cult-brand with widespread appeal. Shake Shack’s purpose is to Stand For Something Good®, from its premium ingredients and employee development, to its inspiring designs and deep community investment. Since the original Shack opened in 2004 in NYC’s Madison Square Park, the Company has expanded to over 470 locations system-wide, including over 305 in 32 U.S. States and the District of Columbia, and over 165 international locations across London, Hong Kong, Shanghai, Singapore, Mexico City, Istanbul, Dubai, Tokyo, Seoul and more.

Skip the line with the Shack App, a mobile ordering app that lets you save time by ordering ahead. Guests can select their location, pick their food, choose a pickup time and their meal will be cooked-to-order and timed to arrival. Available on iOS and Android.

New book release: ‘Nolanverse: Exploring the Greatest Illusion in Movie History’ by Robert E. Eliot

‘Nolanverse: Exploring the Greatest Illusion in Movie History: An Unauthorized New Analysis of The Dark Knight Rises’ by Robert E. Eliot. Photo: Robert E. Eliot, used with permission.

In the world of superheroes, Batman is arguably one of the most famous one in the DC Universe. There have been numerous movies made to bring him to the big screen, including The Dark Knight trilogy. This set of Christopher Nolan Batman movies consists of Batman Begins, The Dark Knight, and The Dark Knight Rises. While The Dark Knight Rises was an exciting movie, the ending left us with more questions than answers. If you are a fan of the trilogy, today’s new book release might interest you: “Nolanverse: Exploring the Greatest Illusion in Movie History: An Unauthorized New Analysis of The Dark Knight Rises.” Robert E. Eliot delves deep into the movie and examines it from every angle in an effort to fully understand the meaning of that enigmatic ending. It is available on Amazon, Barnes & Noble, and other book retailers.

Robert E. Eliot is also the author of “Mi Negro Amigo: An Unauthorized New Analysis of Tarantino’s The Hateful Eight.” His new book “Nolanverse: Exploring the Greatest Illusion in Movie History: An Unauthorized New Analysis of The Dark Knight Rises” analyses the ending of that final Batman movie. He lives and works in the great state of Washington and looks forward to writing additional nonfiction books in the future. (Robert E. Eliot, 2023)

“Nolanverse: Exploring the Greatest Illusion in Movie History: An Unauthorized New Analysis of The Dark Knight Rises.” – The Dark Knight Rises holds a distinguished place in twenty-first-century cinema as the monumental conclusion to Christopher Nolan’s Dark Knight trilogy. And as millions of moviegoers around the world know, one of the most glaring aspects of the film is the way that it concludes—with the type of sensational ending that seems engineered for generating plenty of discussion beyond the movie theater.

For too long, fans have had to live with a highly unsatisfactory explanation of that ending—an explanation that is content to simply twist facts to suit theories. But what if we were to let good old-fashioned common sense have a say about the fate of Gotham’s legendary hero the Batman at the height of the film’s chilling climax?

What if the grand finale to one of the most important motion picture trilogies of all time is seriously different from what audiences have long supposed? What if there is still so much more to discover?

“A breath of fresh air for fans of the Dark Knight trilogy who have long pondered the mysteries surrounding the fate of Batman in the film’s climax. … A truly fascinating read. … If you’re a fan of Christopher Nolan’s Dark Knight trilogy or simply enjoy thought-provoking film analysis, then definitely get yourself a copy of Nolanverse today.” – K.C. Finn, Readers’ Favorite

“Eliot’s work forays beyond a standard analysis and really places the grand finale of the Dark Knight trilogy under a microscope, expertly examining every angle while bringing in numerous Christopher Nolan ventures, like Memento and Inception, to probe the mind of the iconic filmmaker. … With almost surgical precision, Eliot guides readers through … a thought-provoking debate on whether … Nolan has pulled off perhaps the greatest illusion in cinematic history. While Eliot starts with the ending, his critique is incredibly comprehensive.” – US Review of Books

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